The Applied Innovation Program

Build your strategic leadership skills with this program. Its goal is to activate a mind-set that enables you to become a proactive innovator driving a culture of innovation. Focused on strategic thinking and strategic intent in the face of complexity, ambiguity, and risk, it transforms you into a contextual leader with the capacity for flexibility, agility and non-rational decision making.

The program uses a business case study to help you assess key issues and vulnerabilities faced by a supply chain. Through this interactive exercise, you gain a template that you can use to build your own innovation framework, applying the different perspectives and insights obtained through the program.

This program is recommended for seasoned candidates with strategic-level experience.

Credential Earned: P.Log.

Key Benefits

  • Enhance your strategic leadership and contextual intelligence capabilities
  • Improve your decision-making by examining implied & cognitive biases
  • Create ideas on socially responsible strategies while optimizing business goals
  • Develop your strategic scenario-planning abilities
  • Deepen your understanding of divergent/convergent thinking as a focusing technique
  • Walk away with a business analytics toolkit and innovation framework to apply to your workplace


  • This is a self-directed online program consisting of pre-work and five modules (called building blocks).
  • You are given six weeks to complete each module.
  • Average time commitment is 4 hours per week.
  • The certification process (all modules) must be completed within one year, or less.
  • There are no pre-requisites for enrolling.
  • Register and start at any time. Access is provided within one day.


  • You can register in the full program or sign up for individual modules (5 modules to be taken).
  • An official tax receipt will be issued for income tax purposes, as allowed by the CRA.
  • Access to your e-learning account will be provided within one business day.

Full Program

$5,625  + tax

Pay per Module

$1,175  + tax

Program Outline

The program consists of three progressive stages: Imagine, Innovate and Build.

PREP-WORK: Before starting the first stage, you must complete a pre-work exercise: Your Why.
Your Why identifies your core values; and your values drive your actions. By innovating, you sustain your personal Why and build on your values.

This stage consists of three building blocks:

1: Community Centric Vision - Learn about your covert and overt constraints to improve collaboration
- Examine the implicit and cognitive biases affecting your decision-making
- Identify repeated thinking patterns that can lead to inaccurate conclusions
2: Community Co-creation - Increase awareness of stakeholder perspectives to improve engagement and contribution
- Develop an external mindset by pro-actively considering external factors at play
At this stage, you will focus on Zara and the world of Fast Fashion as a case study.
3: Value Chain Analysis - Build on the Zara fast fashion case
- Conduct a Value Chain Analysis using four different analytical tools: Company Value Creation, Market Leadership, Customer-centric Values, and Stakeholder Economics

Building further from the Zara Fast Fashion case, you will apply two building blocks: Fringe Mapping [what needs to be done] and Scenario Planning [what can be done].

1: Fringe MappingGain an understanding of the sector's micro and macro environments by considering:
- Optimization: resources to be reduced and better managed
- Sustaining: resources to be added and new strategies implemented
- Breakthrough: resources and processes to be re-organized and used in new ways
- Disruption: changing the values, culture and economics of the business
2: Scenario Planning - Create a scenario of what must be done
- Create the plan to innovate

Throughout the program, you have used innovation tools and honed strategic leadership competencies applied to Zara and Fast Fashion. At this point, you end your journey with your own Applied Innovation Toolkit.

Your Toolkit includes:

The Toolwhat you became proficient in using.
The Storythe context about why each tool is critical.
The Applicationthe guide on how best to use the tool.
The Exercisethe practice on using and applying the tool.

Now the focus shifts to your own business experience, either the company in which you currently work, or past business experience. Armed with your Applied Innovation Toolkit it is up to you to innovate.

P.Log.™ Designation

By successfully completing this program, you will earn the P.Log Designation. Earning the P.Log designation entails the successful completion of a certification program designed to meet the certification requirements set by the Professional Review Board of the Logistics Institute. All program content is developed and owned by The Logistics Institute, wholly or in partnership with industry experts.

P.Log professionals are members of the Logistics Institute. The P.Log designation is owned and maintained by the Logistics Community of Interest under the stewardship of the Logistics Institute. The P.Log designation is a registered trademark of the Logistics Institute, and each individual earning the designation must renew it on an annual basis for continued use of the designation.

The annual professional year runs from November 1 – October 31.

Annual Professional Fee$495.00